Solution 1: Client requested a brand new look and feel for their software as a service app, repositioning and highlighting them in their industry. The site directly addresses the needs of the potential client and guides them through the app solution with call-to-action buttons. We have realized an increase of 600% for real and relevant potential customers.
Solution 2: Provide easy and accessible information as well as inquiry forms and call-to-action
Solution 3: Strategically place pop-ups that guide the user, encouraging them to stay on the site to make sure all of their questions are answered.
Solution 5: Position client's website along with (or above) their software-as-a-service competitors offering the similar services who are multi-million dollar funded companies. This required a deep knowledge of the product, industry and competitors.